Working with light animation to help draw attention
While working at YellowPages.com and TripRes.com, I explored motion thru gif promotions. Depending on the needs of the experience, I used animation to delight and have a little fun along the way.
YellowPages.com homepage promotions
The homepage template allowed for a promotion position which we switched out routinely with different visuals and messaging.
YellowPages.com homepage “Hanks”
The homepage design also offered an opportunity to animate our brand character, Hank. We took advantage of holidays and events to delight and surprise our customers.
YellowPages.com holiday engagement
The “classic” homepage featuring holiday animations.
For animation that does not loop,
feel free to open image in a new tab to view
YellowPages.com internal emails
For animation that does not loop,
feel free to open image in a new tab to view
TripRes.com logo treatments
A universal site position (which we would swap) for holiday fun.
For animation that does not loop,
feel free to open image in a new tab to view